Digital marketing for local businesses, without the jargon
Practical help getting found by people nearby: Google Ads, Facebook and Instagram ads, your Google listing and the local search basics. No long contracts, no buzzwords.
The basics, done properly.
Google Ads (PPC)
Pay-per-click ads that put you at the top of Google when people nearby search for what you do. You only pay when someone clicks, and we target the towns you actually cover.
Social media ads
Facebook and Instagram ads that reach local people by location and interests before they start searching. Ideal for launches, offers and events.
Google Business Profile
Set up or tidy your listing with the right categories, services, photos, opening hours and description, so you show up on Google Maps when people nearby search.
Local search basics
Consistent business details across your website and directories, clear service and location pages, and the page titles that help Google connect you to your area.
Social content
A simple posting plan and branded templates you can actually keep up with, so your pages look active and professional.
Reviews
An easy way to ask happy customers for a Google review, and a calm approach to replying to every one.
Your ad budget is paid directly to Google or Meta, so you always see what’s spent. Set-up and management are quoted separately.
Marketing questions.
Do I have to sign up to a long contract?
No. Set-up work such as your Google Business Profile is a one-off job. Ongoing help, including managing ads, is agreed upfront and there’s no long contract.
How much should I spend on Google Ads or social media ads?
It depends on your business, your area and how much work you want. Many local businesses start with a small monthly budget, then increase it once the ads are bringing in enquiries. We’ll suggest a sensible starting budget before anything goes live.
Is the ad budget included in your price?
No. Your ad budget is paid directly to Google or Meta, so you can always see exactly what’s been spent. Setting up and managing the ads is quoted separately before we start.
Google Ads or social media ads: which is better?
Google Ads reach people who are already searching for what you do, which suits trades and urgent services. Facebook and Instagram ads put you in front of local people before they search, which suits things like salons, cafés, events and offers. Plenty of businesses use both.
What is a Google Business Profile?
It’s the free listing that shows your business on Google Maps and in local search results, with your opening hours, reviews, photos and contact details. For local businesses it’s often the first thing customers see.
Can you guarantee first place on Google?
No one honestly can. We set up the things that matter for local search and explain what will help over time, so you can make steady progress.
Want more local customers to find you?
Tell us where you are now and we’ll suggest a sensible first step.